I've wondered about her for ages, but not enough that I've ever paid the immense amount of attention required to figure out what is going on in her commercial. A bit of an explanation from Slate:
http://www.slate.com/id/2153173/?GT1=8805
"Erin Esurance has become a bit of a sex symbol for a certain kind of dude." What is this certain kind of dude? Is touting pink hair and insurance policies a good method to get men?
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